Showing posts with label americanculture. Show all posts
Showing posts with label americanculture. Show all posts

Monday, July 6, 2009

Michael Jackson: Hybridity & Longing For That Lethal Sleep...

"American popular culture is our eternal present, our illusion of deathlessness. We don’t really mourn the death of a pop-culture icon. We use his extinction to resurrect his life. In America, the death of an American star is really the occasion for a garrulous, obsessive, round-the-clock denial of death. Much has been written about the influence Jackson had on other singers, but the most consequential thing he did was to make the pop song a fusion of drama and music.

But the most fascinating high-powered extinction has of course been the tragic end of Michael Jackson, and he occupies the most fascinating celebrity category. Jackson’s celebrity-type was the most complex and interesting—and American—of them all. He was The Hybrid.

Hybridity is the American purity. Our most beloved cultural figures are fantastical fusions of opposites, improbable microcosms of the larger national melting pot. Marilyn, for example, who was absolutely innocent and absolutely corrupt at the same time. Or Sinatra, whose masculine voice emanated from a lithe female body. There was feline Brando, with that woman’s face buried in the macho features. White Elvis with his deep black voice; male Elvis who outraged people because he gyrated his pelvis like a female stripper, rather than thrusting like a copulating man.

You could say that, unlike these other figures, Michael Jackson had his hybridity thrust upon him. Breaking his nose during a live performance when he was in his early 20s, he had several nose jobs that transformed his looks. He then repeatedly had plastic surgery performed on his face to realign his looks to the drastic re-shapings of his nose. As his human anguish intensified—anxiety, depression, insomnia—his face took on more and more of the aspect of an adjustable machine. The increasing whiteness of his skin (he said it was the result of a disease, while gossip-mongers insisted it was the consequence of Jackson using bleach to alter his appearance); his woman’s hairstyle; even his signature “moonwalk” dance, which creates the illusion of moving forward while walking backward—all of these juxtaposed contrasts made it seem as though he was either deliberately turning himself into a hybrid, or parodying hybridity itself.

Other hybrids, or their children, gravitated toward him. Lisa Marie Presley married him. Brando, whose own broken nose made his feminine side poignant and his masculine side almost ironic, became one of his closest friends. You could see, for his part, why Jackson gravitated toward Brando. Hybrids escape their conflicted nature into the theatrical. Hybrids are usually actors, and those who aren’t often seek to escape into the theater’s impersonality, into its surrender of self. Sinatra and Elvis both had acting careers, and Marilyn spent a good part of her career as an actor trying to learn how to become a better one. Much has been written about the influence Jackson had on other singers, but the most consequential thing he did was to make the pop song a fusion of drama and music.

It was significant that Quincy Jones, composer of film scores par excellence, produced Jackson’s album Off the Wall. The two had met when Jackson played the scarecrow in the movie version of The Wiz, whose musical score Jones had arranged. From then on—if you will pardon the outrageous comparison—just as Wagner had combined theater, symphonic music, painting, and literature in his operas, Jackson created his own special fusion of pop song, show tune, film score, music video, and robotic pantomime in his music and his performances. He poured his hybridity into his art.

Jackson’s success was to make this capacity to pour the odd angles of his nature into fantasy available to everyone who listened to his music. You cannot listen to “Thriller”—song or album—without starting to dramatize yourself in some made-up situation or another. It’s no coincidence that Jackson’s rise happened at the same time as the rise of the Walkman (remember that?), a device that allowed you to move through your days to your very own musical score, as if you were starring in your very own movie.

That’s as it should be: We are all hybrids to some degree, and fantasy is the only one of two places where our conflicting aspects work in harmony. The other place is sleep, into which fantasy sometimes rushes headlong when life overwhelms it. That is the other, fatal, quality of hybrids. They hunger for—as the tabloids are putting it in Jackson’s sad case—“potentially lethal sleep.”

-Lee Siegel ( Excerpt: How Constant Change Killed Jackson, The Daily Beast, 7.5.09. Image: Drew Friedman, Michael Jackson, 2009).

Wednesday, March 25, 2009

Moral Nihilism, Sadism & The Rise Of The Schizoid Machines...

The values that sustain an open society have been crushed.

A university, as John Ralston Saul writes, now "actively seeks students who suffer from the appropriate imbalance and then sets out to exaggerate it. Imagination, creativity, moral balance, knowledge, common sense, a social view-all these things wither. Competitiveness, having an ever-ready answer, a talent for manipulating situations-all these things are encouraged to grow. As a result amorality also grows; as does extreme aggressivity when they are questioned by outsiders; as does a confusion between the nature of good versus having a ready answer to all questions. Above all, what is encouraged is the growth of an undisciplined form of self-interest, in which winning is what counts."

This moral nihilism would have terrified philosopher,Theodor W. Adorno. He knew that radical evil was possible only with the collaboration of a timid, cowed and confused population, a system of propaganda and a press that offered little more than spectacle and entertainment and an educational system that did not transmit transcendent values or nurture the capacity for individual conscience. He feared a culture that banished the anxieties and complexities of moral choice and embraced a childish hyper-masculinity, one championed by ruthless capitalists (think of the brutal backstabbing and deception cheered by TV shows like "Survivor") and Hollywood action heroes like the governor of California.

"This educational ideal of hardness, in which many may believe without reflecting about it, is utterly wrong,"
Adorno wrote. "The idea that virility consists in the maximum degree of endurance long ago became a screen-image for masochism that, as psychology has demonstrated, aligns itself all too easily with sadism."

Sadism is as much a part of popular culture as it is of corporate culture. It dominates pornography, runs like an electric current through reality television and trash-talk programs and is at the core of the compliant, corporate collective. Corporatism is about crushing the capacity for moral choice. And it has its logical fruition in Abu Ghraib, the wars in Iraq and Afghanistan and our lack of compassion for the homeless, our poor, the mentally ill, the unemployed and the sick.

"The political and economic forces fuelling such crimes against humanity-whether they are unlawful wars, systemic torture, practiced indifference to chronic starvation and disease or genocidal acts-are always mediated by educational forces," c
ultural critic Henry Giroux said. "Resistance to such acts cannot take place without a degree of knowledge and self-reflection. We have to name these acts and transform moral outrage into concrete attempts to prevent such human violations from taking place in the first place."

The single most important quality needed to resist evil is moral autonomy. Moral autonomy, as Immanuel Kant wrote, is possible only through reflection, self-determination and the courage not to cooperate.

Moral autonomy is what the corporate state, with all its attacks on liberal institutions and "leftist" professors, has really set out to destroy. The corporate state holds up as our ideal what Adorno called "the manipulative character." The manipulative character has superb organizational skills and the inability to have authentic human experiences. He or she is an emotional cripple and driven by an overvalued realism. The manipulative character is a systems manager. He or she exclusively trained to sustain the corporate structure, which is why our elites are wasting mind-blowing amounts of our money on corporations like Goldman Sachs and AIG.

"He makes a cult of action, activity, of so-called efficiency as such which reappears in the advertising image of the active person," Adorno wrote of this personality type. These manipulative characters, people like Lawrence Summers, Henry Paulson, Robert Rubin, Ben Bernanke, Timothy Geithner, AIG's Edward Liddy and Goldman Sachs CEO Lloyd Blankfein, along with most of our ruling class, have used corporate money and power to determine the narrow parameters of the debate in our classrooms, on the airwaves and in the halls of Congress while they looted the country.

"It is especially difficult to fight against it," warned Adorno, "because those manipulative people, who actually are incapable of true experience, for that very reason manifest an unresponsiveness that associates them with certain mentally ill or psychotic characters, namely schizoids."

-Chris Hedges, (Excerpt: "America is in Need of a Moral Bailout," 3.23.2009. Image: -Spellbot5000, "Terminator,"Flickr, 2008).

Tuesday, March 17, 2009

Truth Or Consequences: An Insatiable Appetite For Wealth...

“My God, the suburbs! They encircled the city’s boundaries like enemy territory, and we thought of them as a loss of privacy, a cesspool of conformity and a life of indescribable dreariness in some split-level village where the place-name appeared in the New York Times only when some bored housewife blew-off her head with a shotgun” -John Cheever, (Esquire, 7.1960).

“In the highly artificial and materialistic bases of modern civilization, with the corresponding arrangements and methods of living, the force-infusion of intellect alone, the depraving influences of riches just as much as poverty, the absence of all high ideals in character -- with the long series of tendencies, shapings, which few are strong enough to resist, and which now seem, with steam-engine speed, to be everywhere turning out the generations of humanity like uniform iron castings -- all of which, as compared with the feudal ages, we can yet do nothing better than accept, make the best of, and even welcome, upon the whole, for their oceanic practical grandeur, and their restless wholesale kneading of the masses -- I say of all this tremendous and dominant play of solely materialistic bearings upon current life in the United States, with the results as already seen, accumulating, and reaching far into the future, that they must either be confronted and met by at least an equally subtle and tremendous force-infusion for purposes of spiritualization, for the pure conscience, for genuine esthetics, and for absolute and primal manliness and womanliness -- or else our modern civilization, with all its improvements, is in vain, and we are on the road to a destiny, a status, equivalent, in its real world, to that of the fabled damned.” -Walt Whitman (“Democratic Vista,” 1871).

" The United States will never be Europe. It was born as a commercial republic. It’s addicted to the pace of commercial enterprise. After periodic pauses, the country inevitably returns to its elemental nature.

The U.S. is in one of those pauses today. It has been odd, over the past six months, not to have the gospel of success as part of the normal background music of life. You go about your day, taking in the news and the new movies, books and songs, and only gradually do you become aware that there is an absence. There are no aspirational stories of rags-to-riches success floating around. There are no new how-to-get-rich enthusiasms. There are few magazine covers breathlessly telling readers that some new possibility — biotechnology, nanotechnology — is about to change everything. That part of American culture that stokes ambition and encourages risk has gone silent.

We are now in an astonishingly noncommercial moment. Risk is out of favor. The financial world is abashed. Enterprise is suspended. The public culture is dominated by one downbeat story after another as members of the educated class explore and enjoy the humiliation of the capitalist vulgarians.

Washington is temporarily at the center of the nation’s economic gravity and a noncommercial administration holds sway. This is an administration that has many lawyers and academics but almost no businesspeople in it, let alone self-made entrepreneurs. The president speaks passionately about education and health care reform, but he is strangely aloof from the banking crisis and displays no passion when speaking about commercial drive and success.

But if there is one thing we can be sure of, this pause will not last. The cultural DNA of the past 400 years will not be erased. The pendulum will swing hard. The gospel of success will recapture the imagination.

Walt Whitman got America right in his essay, “Democratic Vistas.” He acknowledged the vulgarity of the American success drive. He toted up its moral failings. But in the end, he accepted his country’s “extreme business energy,” its “almost maniacal appetite for wealth.” He knew that the country’s dreams were all built upon that energy and drive, and eventually the spirit of commercial optimism would always prevail.”

-David Brooks, (Excerpt: "The Commercial Republic," 3.17.2009. Image: -H. Armstrong Roberts,1960s).

VIOLETPLANET SAYS: But of course, nothing lasts forever now does it?

Wednesday, December 31, 2008

Flirting With The Abyss No More: Good Riddance & Good Night...

"Let’s be honest—this new millennium, so far it’s been a huge disappointment. It was preceded by a false alarm (the Y2K rollover), was cursed by hanging chads (the Florida recount), and has been held hostage ever since by the ministry of fear, with Americans meekly removing their shoes for the privilege of flying in airplanes charging fees for pillows and blankets. It’s been seven years since 9/11, no follow-up attack has stabbed our shores, and yet the front pages of so many papers resemble the end is near signs toted by bearded prophets that were once a staple of New Yorker cartoons. The decade has traveled from bin Laden’s cave to the Dark Knight’s Batcave in a jagged thrust of clenched force and unleashed chaos. Even an unforeseen blossom of good news, such as the declining death toll in Iraq, seems almost incidental in the log stream of general lousiness.

Journalism used to perform a higher civic function than it does today, so spanked up is it with gaffes, gotchas, spin-doctoring, celebrity pimping,crisis-mongering, minnow-brained punditry, drama criticism practiced from under the troll bridge (usually at the expense of Democrats—Al Gore’s sighings during the debate with George Bush, Hillary Clinton’s “cackle”), and instant amnesia.

To watch archive footage of TV reporters from the black-and-white era with their measured intonations and ashen visages—before everybody burst into Michael Kors orange—is to crack open the crypt on a more responsible, somber, and, yes, duller era, when journalists still conducted themselves as a priestly caste serving the needs of an informed citizenry, as opposed to catering to cud-chewing dolts. Those days are gone and there’s no point in mourning them, the Walter Lippmanns and similar wise men (and women) having proved worse than useless when the Vietnam War sawed the country into two with its lies and delusions. But the intelligent drone of old-school journalism served to extend a support bridge through national trauma, the term “anchorman” symbolic of the media’s role in securing coverage of the news with weight and authority, a fixed point in a sea of raging foam. Now it’s all raging foam, a steady, indiscriminate diet of excitation to keep us permanently on edge.

To pick up The New York Times each morning and brave the headlines—at conference on the risks to earth, few are optimistic, August 24, 2008—is to understand why generalized anxiety disorder is the world’s No. 1 psychological condition. Even more anxiety-inducing are the paper’s science pages, which make you want to roll out of bed in a fetal ball, especially the medical coverage, the happy hunting grounds for hypochondriacs, with Jane E. Brody digging up the latest rare disease about to hit it big, and bummer case studies such as that of the elderly patient with spontaneous gas gangrene left to deal with her own mortal fright: “She never made it to the operating room, and as far as I know, none of her doctors discussed her imminent death, then simply sat with her.”

I blame Bush. I blame Bush for everything and will continue to blame him (and Vice President Dick Cheney) for everything long after we’re all dead...The two terms of George W. Bush’s presidency have been not simply a psychological bringdown but a steady beatdown. The malaise that President Jimmy Carter supposedly diagnosed as our national condition in 1979—though Carter never used the actual word—is nothing compared with the slough of despond Cheney seems to have dug with his shovel jaw in service of the National Security State and to the detriment of everything else. Even as the Decider eyes the exits, his administration pulls stunts such as attempting to eviscerate the Endangered Species Act and to lift the ban on offshore drilling, as if to get in one last twist of the knife before Bush waves buh-bye as he boards the helicopter into the azure, unless it’s raining. It will be one of the un-nicer ironies of modern American history that a president who prided himself on his crispy optimism should depart office having dyed the electorate a pervasive shade of blue. Not Democratic blue (though maybe that too), but the blue of futility, frustration, and worry, as reflected in the right-track/wrong-track numbers. (In a USA Today/Gallup Poll conducted between August 21 and 23, 81 percent of those participating described themselves as “dissatisfied” with the direction in which the country was lurching. Not only is Bush the Decider—he’s also the Dissatisfier.)

“The centre cannot hold,” to quote the oft quoted line from W. B. Yeats’s poem “The Second Coming,” and when the center cannot hold, the chickens run around in circles. everything seemingly is spinning out of control, bemoaned the headline of a June 21 Associated Press article by Alan Fram and Eileen Putman, which proposed that the American can-do spirit was being flattened by chunks of falling sky. “Horatio Alger, twist in your grave,” Fram and Putman wrote. “The can-do, bootstrap approach embedded in the American psyche is under assault. Eroding it is a dour powerlessness that is chipping away at the country’s sturdy conviction that destiny can be commanded with sheer courage and perseverance.”

Our true grit has succumbed to dry rot and tofu. Once a virile nation capable of building the Panama Canal and landing on the moon, now look at us: pathetic.

The world’s flirting with the abyss isn’t going to produce a picnic for anybody, should such a consummation occur, but I reckon mankind is responsible for its own ruination. Al Gore tried to warn us about the polar ice caps, but the Rush Limbaughs of this world chose to maintain a carbon footprint bigger than King Kong’s. If humanity remains hell-bent on despoiling its mother planet and rendering it unlivable through our insatiable demand for more of everything (israel’s demand for water is draining the sea of galilee —Financial Times, August 23–24, 2008), bringing down the curtain on a civilization that gave us Socrates, Shakespeare, and Shakira’s vibrating hips, so be it. It’s been a good run—shame it had to end so shabbily. Maybe our Martian colony will survive. We must stay stoic in the stark face of our collective demise, even as we’re blubbering.

I find insupportable the prospect that the animal kingdom will precede us into extinction, the innocent victims of our selfish stupidity and vicious folly—an endless parade of drowning polar bears, slaughtered wolves, slain gorillas, vanishing tigers, and diminishing songbirds joining the fate of the last great auk. It is particularly unforgivable given the research showing that monkeys, for example, are capable of charity and empathy, which is more than can be said of Bill O’Reilly between feedings. We will pamper our pets, spending billions on their comfort and welfare, while witnessing a slow, irrevocable die-off of wild animals as their remaining habitat is destroyed through deforestation, poaching, global warming, and one last mad shotgun spree by Dick Cheney in deer-hunter camo before his bionic heart gives (with vice-presidential hopeful Sarah Palin ready to step into his boots and fell any caribou suspected of treason).

More and more, telecast news reminds me of the constant cycle of pharmaceutical ads on cable TV for prescription drugs to address bladder control, herpes outbreaks, depression, erectile dysfunction, anxiety disorder, allergies, high cholesterol, fibroneuralgia, and Alzheimer’s, planting nervous seeds in your head until you start patting yourself down for symptoms, unable to pee with the usual carefree abandon. Part of the genius of Barack Obama’s campaign logo is that it englobes the sun, blue sky, the flag, and the O of his name (a circle within a circle) into what resembles a happy pill. Pop it in your mouth and feel the radiance expand within, the windows of your mind opening onto a wonderland. Anyone can preach hope, but to pictorialize it in capsule form—that was the coup. His campaign understood what its political rivals didn’t: the antidote to bad news isn’t good news, but a good feeling that turns bad news into background noise.

Forget the 2004 election, a protracted hangover from 2000. This is the first real millennial ballot, the first real chance to put this bad dream behind us, or keep the bad dream going, under new management."

-James Wolcott,("The News Blues," Vanity Fair Magazine, 12.2008. Image: -BrokenStairway, "Enjoying Life", deviantart.com, 3. 3.07).

VIOLETPLANET SAYS: "Here's to a better future beginning in 2009... Earth. Thanks for putting up with all the abuse. Those who perpetrated these crimes await your punishment. No mercy required."

Friday, December 5, 2008

On Consumerism: Trample To Death, Save Money, Live Better...

“...Jdimytai Damour, a 34-year-old temporary employee at the Wal-Mart store, was crushed (to death) underfoot as thousands of shoppers, chanting "push in the doors," did just that -- ripping the doors right off their hinges, these desperate-for-a-deal maniacs stampeded into the store, massacring Damour under their heavy, relentless feet, which I guess were so caught up in marching to the capitalistic tune of consumerism that they just couldn't register the life they were squeezing out of the man beneath them.

There are no reports of any shopper attempting to help Damour. On the contrary, Damour's co-workers, as well as paramedics and police officers at the scene, all tell of hostile shoppers who impeded assistance to Damour and who became angry when the announcement came over the PA that the store would be closing because of Damour's death.

Since hearing about this horrific murder I have made myself nauseous imagining Damour terrified, gasping for air, the weight of all those shoppers grinding him into the floor. But, the truth is, I have also found myself unable to stop thinking about the connections between his murder, and capitalism, and consumerism. I cannot help but think that this horde's behavior really isn't all that far off from how consumers in a capitalistic society are programmed to behave.

Think of this: if a corporation's purpose is to maximize profit, isn't a consumer's purpose to minimize price-paid? That is, in order to be the very best consumer , don't you need to seek out the lowest-priced goods? Further, capitalism teaches us to celebrate those who achieve success and material wealth, even as we acknowledge that "getting to the top" often involves scrambling up over the backs of fellow human beings. Sure, driving your heel into the flesh of a man trapped beneath you is a bit more visceral than the sort of bloodless exploitation that corporate climbers employ, but the impulse -- the drive for personal success or satisfaction; the ambition to meet one's own needs at any cost -- springs from the same notions of individualism that lay at the heart of a capitalistic system.

In the movie Dirty Pretty Things, a character, Okwe, makes a statement about the sorts of people with whom we share our world yet often do not acknowledge-he says:

"... we are the people you do not see. We are the ones who drive your cabs. We clean your hotel rooms. And suck your cocks."

I think about this whenever I think about one of this country's most enduring mythologies: the American Dream. As the story goes, everyone is born equal in America, into a country with a level playing field, where, with hard work and perseverance, anyone can achieve economic stability and financial success. Integral to the idea of this American Dream is the notion that those who do not "make it" fail because they choose to fail. This is an important part of our mythology, and it is convenient for explaining the existence of the people Okwe mentions. How do we reconcile the poverty and desperation we see all around us? Or the knowledge that we share our world with people whose lives are miserable, hopeless and grim? By believing that they are responsible for their own wretched existences. Otherwise, we have to admit that the system is flawed. And if we admit that the system is flawed, then we will have to change it. For many people, this is not only a terrifying notion, but it also seems impossible. Further tempering any impulse to demolish the capitalistic system is the fact that we are so seduced by the elusive promise of wealth and privilege that the false-hearted dogma of the American Dream is a stronger motivating force than is the reality that we see all around us.

We are complacent.
And gluttonous.
And divided.

I believe that within a capitalistic society, especially one that is teetering, seething, and grasping as desperately as ours is, this sort of brutal, every-man-for-himself mentality is likely to manifest in more and more everyday occurrences. Capitalism can behave in no other way -- it exists for only as long as there is a class of people to exploit. As Ezra, the prophet of Elle Flanders's brilliant documentary Zero Degrees of Separation, says:

"Without the cogs, there would be no machine." We are all cogs in this plutocracy we call "America." And we chew each other up to bloody bits..."

-Tani Bellestri (Excerpt: "Blood In the Machine,"CommonDreams.org, 12.5.2008. Image: Title Card, "Born To Kill,"directed by Robert Wise, 1947).

Thursday, November 13, 2008

From Love To Possessions: A World Of Consumption...

Products no longer simply appear in shows – they're becoming important parts of the plot, too. Forget "product placement" – that's so 20th century. Even "product integration" is passé. Advertisers these days want to do far more than just place BMWs, Manolo Blahnik shoes, and other luxury items within reach of favorite TV and movie characters. They want to create entire worlds of consumption.

For instance:

• CW Television Network's "Gossip Girl" features characters whose lifestyles are driven by the Prada bags they want and the La Perla lingerie the highly sexualized characters need.

• Actresses in "Roommates," a MySpace TV Web series, use their characters' online profiles to chat with fans and dish out information about their clothing and other products as well as advice on where to buy them.

These are the heady days of "brand integration" and "immersive" commercial environments. "We are in an increasingly commercialized culture," says David Johnson, CEO of Strategic Vision, who points out that as consumers develop more tools to screen out traditional ads, such as 30-second TV spots, advertisers must get more subtle and innovative. The result? "Less story and more push to consume," he says. This also leads to "more potential for manipulation," says David Howard, a marketing professor at Cox School of Business at Southern Methodist University.

The trend is expected to grow. Global ad dollars spent on product placement of all kinds will expand from $3 billion in 2006 to $5.6 billion by 2010, according to PQ Media. A July poll in the trade magazine Ad Age found that 60 percent of TV and movie audiences say they are influenced by product placements.

While audiences are migrating to many new-media gadgets and outlets, such as iPods, video games, and even the displays on gas pumps, advertisers still depend on the content and large audiences that TV delivers. "Television is sooo not dead," says Dennis Ryan, chief creative officer at Element 79, a Chicago-based ad agency. "All that is going on is a diversification of screens."

In the summer, for example, Mr. Ryan's firm created "Ball Girl," a video showing a girl in the audience leaping to her feet to make a spectacular catch at a minor-league baseball game. As she returned to her seat, the camera casually spied a Gatorade bottle next to her. There was no tag line for the online version, which used a news footage style and easily passed as an actual event. After allowing the clip to generate some online buzz, the firm moved it to television, where it picked up a Gatorade tag line, identifying it as a commercial. But this subtle form of messaging can occasionally produce troublesome results.

Ryan points to a campaign from Cardo Systems, a manufacturer of wireless headsets, that ran online this past summer. The firm produced a trio of videos made to appear homemade, in the style of YouTube, depicting cellphone signals powerful enough to pop corn kernels. The videos ignited a flurry of news coverage about the topic of possible brain damage from mobile-phone signals. The subtle message: Buy one of Cardo systems' headsets and keep your head a safe distance from those scary cellphone transmissions.

The blurring of story and selling concerns many media watchdogs, not to mention parents and educators.

"This selling of a consumer lifestyle can be very detrimental to the development of a healthy sense of self and the kind of values a society needs," says Naomi Johnson, assistant professor of communication studies at Longwood University in Farmville, Va. She points to the romance novels that inspired "Gossip Girl" and says that a significant shift from internal values, such as true love and romance, to possessions and shopping is evident. The issues of manipulation and deception lie at the heart of many critics' concerns. Some, such as Professor Howard, say that while today's consumers are far savvier than previous generations, they aren't infallible and dislike being tricked or manipulated.

The most successful relationship advertisers can strike with consumers is the most overt, says Richard Notarianni, executive creative director of media for Euro RSCG, a New York ad agency.

"Consumers will engage when they feel they are being treated honestly."

A healthy cynicism about media messages is the best tool against manipulation, say most observers. Vigilance is doubly important when dealing with underage audiences. However, unlike some, she sees value in the shows as a teaching tool about what's important. After all, she says, "you don't come out of the womb asking for a Louis Vuitton handbag."

-Gloria Goodale (“Advertisers Up the Ante as Products Become TV Plots,” The Christian Science Monitor, 11 .3 .2008. Image: Screen shot: Dystopian Los Angeles 2019, "Blade Runner," directed by Ridley Scott, media.bladezone.com, 1982).

Tuesday, September 30, 2008

On Sarah Palin Poison: Good Etiquette & Bad Sympathy...

PART I - Good Etiquette:

"The truly disgusting thing about Sarah Palin isn't that she's totally unqualified, or a religious zealot, or married to a secessionist, or unable to educate her own daughter about sex, or a fake conservative who raised taxes and horked up earmark millions every chance she got. No, the most disgusting thing about her is what she says about us: that you can ram us in the ass for eight solid years, and we'll not only THANK YOU for your trouble, we'll sign you up for eight more years, if only you promise to stroke us in the right spot for a few hours around election time."

PART II - Bad Sympathy:

"At the moment, all signs point to yes, as some strange bedfellows reveal that they have been feeling sorry for the vice-presidential candidate ever since she stopped speaking without the help of a teleprompter.

But just because I'm human, just because I can feel, just because I did say this weekend that I "almost feel sorry for her" doesn't mean, when I consider the situation rationally, that I do. Yes, as a feminist, it sucks -- hard -- to watch a woman, no matter how much I hate her politics, unable to answer questions about her running mate during a television interview. And perhaps it's because this experience pains me so much that I feel not sympathy but biting anger. At her, at John McCain, at the misogynistic political mash that has been made of what was otherwise a groundbreaking year for women in presidential politics.

In her piece, Judith Warner diagnoses Palin with a case of "Impostor Syndrome," positing that admirers who watched her sitting across from world leaders at the U.N. last week were recognizing that "she can't possibly do it all -- the kids, the special-needs baby, the big job, the big conversations with foreign leaders. And neither could they." Seriously? Do we have to drag out a list of women who miraculously have found a way to manage to balance many of these factors -- Hillary Clinton? Nancy Pelosi? Michelle Bachelet? -- and could still explain the Bush Doctrine without breaking into hives? This is not breaking my heart. It is breaking my spirit.

A woman governor with executive experience -- doesn't have to rely on any elder or any man to protect her and pull her ass out of the fire. She can make a decision all on her own. (Palin was more than happy to tell Charlie Gibson that she made her decision to join the McCain ticket without blinking.) The McCain camp was craven, sexist and disrespectful in its choice of Palin, but I don't agree that the Alaska governor was a passive victim of their Machiavellian plotting. A very successful woman, Palin has the wherewithal to move forward consciously. What she did was move forward thoughtlessly and overconfidently, without considering that her abilities or qualifications would ever be questioned.

Sarah Palin is no wilting flower. She is a politician who took the national stage and sneered at the work of community activists. She boldly tries to pass off incuriosity and lassitude as regular-people qualities, thereby doing a disservice to all those Americans who also work two jobs and do not come from families that hand out passports and backpacking trips, yet still manage to pick up a paper and read about their government and seek out experience and knowledge.

When you stage a train wreck of this magnitude -- trying to pass one underqualified chick off as another highly qualified chick with the lame hope that no one will notice -- well, then, I don't feel bad for you.

When you treat women as your toys, as gullible and insensate pawns in your Big Fat Presidential Bid -- or in Palin's case, in your Big Fat Chance to Be the First Woman Vice President Thanks to All the Cracks Hillary Put in the Ceiling -- I don't feel bad for you.

When you don't take your own career and reputation seriously enough to pause before striding onto a national stage and lying about your record of opposing a Bridge to Nowhere or using your special-needs child to garner the support of Americans in need of healthcare reform you don't support, I don't feel bad for you.

When you don't have enough regard for your country or its politics to cram effectively for the test -- a test that helps determine whether or not you get to run that country and participate in its politics -- I don't feel bad for you.

When your project is reliant on gaining the support of women whose reproductive rights you would limit, whose access to birth control and sex education you would curtail, whose healthcare options you would decrease, whose civil liberties you would take away and whose children and husbands and brothers (and sisters and daughters and friends) you would send to war in Iraq, Iran, Pakistan, Russia and wherever else you saw fit without actually understanding international relations, I don't feel bad for you.

Shaking our heads and wringing our hands in sympathy with Sarah Palin is a disservice to every woman who has ever been unfairly dismissed based on her gender, because this is an utterly fair dismissal, based on an utter lack of ability and readiness. It's a disservice to minority populations of every stripe whose place in the political spectrum has been unfairly spotlighted as mere tokenism; it is a disservice to women throughout this country who have gone from watching a woman who -- love her or hate her -- was able to show us what female leadership could look like to squirming in front of their televisions as they watch the woman sent to replace her struggle to string a complete sentence together.

In fact, the only people I feel sorry for are Americans who invested in a hopeful, progressive vision of female leadership, but who are now stuck watching, verbatim, a "Saturday Night Live" skit. Palin is tough as nails. She will bite the head off a moose and move on. So, no, I don't feel sorry for her. I feel sorry for women who have to live with what she and her running mate have wrought."

-Matt Taibbi ( Part I-Excerpt: "The Scariest Thing About Sarah Palin Isn't How Unqualified She Is - It's What Her Candidacy Says About America," SmirkingChimp.com, 9.27.08. -Rebecca Traister, Part II- Excerpt: "The Sarah Palin Pity Party," Salon.com, 9.30.08. Image: Vintage Poison Label, Spookshows.com., 1900s).

VIOLETPLANET SAYS: Masterful propaganda engineering: " Educated people = elitist snobs. Ignorant people equal = Americans." Whose going to bail us out of this one?

Monday, September 8, 2008

American Culture: Me, Me, Me, & The Sleep Of Reason...

"No one ever went broke underestimating the intelligence of the American public,"

said H.L. Mencken in the era of Babbitt and the Scopes "monkey" trial. Several generations later, one might speculate that no publisher has ever lost money with a book accusing Americans — particularly young ones — of being stupid.

The most influential book in that genre is surely Richard Hofstadter's Anti-Intellectualism in American Life (1963), in which he argues that the American dislike for educational elitism derives from a number of interlocking cultural legacies, including religious fundamentalism, populism, the privileging of "common sense" over esoteric knowledge, the pragmatic values of business and science, and the cult of the self-made man. With some cyclical variation, Americans tend to distrust, resent, and even feel moral revulsion toward "intellectuals."

As an English professor, I can attest to the power of that element in American culture, as can just about anyone in any academic field without direct, practical applications. When a stranger asks me what I do, I usually just say, "I'm a teacher." The unfortunate follow-up remarks — usually about political bias in the classroom and sham apologies for their poor grammar meant to imply that I am a snob — usually make me wish I had said, "I sell hydraulic couplers," an answer more likely to produce hums of respectful incomprehension.

If the situation was bad in Hofstadter's time, it's grown steadily worse over the past 40 years. The anti-intellectual legacy he described has often been used by the political right — since at least the McCarthy era — to label any complication of the usual pieties of patriotism, religion, and capitalism as subversive, dangerous, and un-American. And, one might add, the left has its own mirror-image dogmas. Now, in the post-9/11 era, American anti-intellectualism has grown more powerful, pervasive, and dangerous than at any time in our history, and we have a duty — particularly as educators — to foster intelligence as a moral obligation.

For academics on the political left, the last eight years represent the sleep of reason producing the monsters of our time: suburban McMansions, gas-guzzling Hummers, pop evangelicalism, the triple-bacon cheeseburger, Are You Smarter Than a Fifth-Grader?, creation science, waterboarding, environmental apocalypse, Miley Cyrus, and the Iraq War — all presided over by that twice-elected, self-satisfied, inarticulate avatar of American incuriosity and hubris: he who shall not be named.

Just How Stupid Are We?: Facing the Truth About the American Voter (2008), by Richard Shenkman, argues that the dumbing down of our political culture is linked to the decline of organized labor and local party politics, which kept members informed on matters of substance. Building on arguments put forward in books such as What's the Matter With Kansas?: How Conservatives Won the Heart of America (2004), by Thomas Frank, Shenkman shows how the political right has been able to don the populist mantle even as it pursues policies that thwart the economic and social interests of the average voter.

Meanwhile, the political left is unable to argue that those average Americans are in some way responsible for their own exploitation because they are too shallow and misinformed — too stupid — to recognize their own interests. One of Shenkman's solutions is to require voters to pass a civics exam.

Former Vice President Al Gore obviously has a dog in this hunt, and his book The Assault on Reason (2007) argues that the fundamental principles of American freedom — descended from the Enlightenment — are being corrupted by the politics of fear, the abuse of faith, the power of an increasingly centralized media culture, and degradation of political checks and balances favoring an imperial presidency. The results of that perfect storm include the aftermath of Hurricane Katrina, the continuing threat of global warming, the squandering of respect and sympathy for the United States after 9/11, and the nation's dependence on foreign oil.

Most notably, Gore argues that the democratization of information and the community-building power of the Internet can play important roles in the creation of a "well-connected" citizenry and the restoration of a rational democracy. Nevertheless, several books — with an emphasis on education and the young — argue that it is precisely the point-and-click culture of the Internet that is damaging our intelligence and our civic culture.

Always On: Language in an Online and Mobile World (2008), by Naomi S. Baron, shows how the proliferation of electronic communication has impaired students' ability to write formal prose; moreover, it discourages direct communication, leading to isolation, self-absorption, and damaged relationships. Worst of all, the prevalence of multi-tasking — of always being partly distracted, doing several things at once — has diminished the quality of our thought, reflection, self-expression, and even, surprisingly, our productivity. Baron's solution is to turn off the distractions and focus on the task and people at hand.

Carr, author of The Big Switch: Rewiring the World, From Edison to Google (2008), argues that daily use of the Internet may be rewiring our brains for skimming rather than for the sustained concentration that is required for reading books, listening to lectures, and writing long essays. Obviously, such rewiring is going to have the biggest impact on the rising generation appearing in our college classrooms: the "digital natives."

The Dumbest Generation: How the Digital Age Stupefies Young Americans and Jeopardizes Our Future (2008), by Mark Bauerlein, provides alarming statistical support for the suspicion — widespread among professors (including me) — that young Americans are arriving at college with diminished verbal skills, an impaired work ethic, an inability to concentrate, and a lack of knowledge even as more and more money is spent on education.

It seems that our students are dumb and ignorant, but their self-esteem is high so they are impervious or hostile to criticism. Approaching his subject from the right, Bauerlein mentions the usual suspects — popular culture, pandering by educators, the culture war, etc. — but also reserves special attention for the digital technologies, which, for all their promise, have only more deeply immersed students in the peer obsessions of entertainment and fashion rather than encouraging more mature and sustained thought about politics, history, science, and the arts.

For Bauerlein, the future of American democracy "looks dim" unless we can counter the youth culture with respect for the knowledge of those over 30.

The most wide-ranging cultural study — extending Hofstadter's analysis up to the present — is Susan Jacoby's The Age of American Unreason (2008), in which she argues that American anti-intellectualism has reached unprecedented heights thanks to the converging influences of junk science, fundamentalism, celebrity-obsessed media, identity politics, urban-gang culture, political correctness, declining academic standards, moral relativism, political pandering, and the weakening of investigative journalism, among other factors. Jacoby also supports the view that technology has damaged our ability to focus and think deeply. Her vision of the future is a nation that is unprepared for the global challenges we face.

As someone involved in education, I take the concerns of all of those writers quite seriously: The abilities and attitudes of students affect my life on a daily basis. It is my job, as I see it, to combat ignorance and foster the skills and knowledge needed to produce intelligent, ethical, and productive citizens. I see too many students who are:

*Primarily focused on their own emotions — on the primacy of their "feelings" — rather than on analysis supported by evidence.

*Uncertain what constitutes reliable evidence, thus tending to use the most easily found sources uncritically.

*Convinced that no opinion is worth more than another: All views are equal.

*Uncertain about academic honesty and what constitutes plagiarism. (I recently had a student defend herself by claiming that her paper was more than 50 percent original, so she should receive that much credit, at least.)

*Unable to follow or make a sustained argument.

*Uncertain about spelling and punctuation (and skeptical that such skills matter).

*Hostile to anything that is not directly relevant to their career goals, which are vaguely understood.

*Increasingly interested in the social and athletic above the academic, while "needing" to receive very high grades.

*Not really embarrassed at their lack of knowledge and skills.

*Certain that any academic failure is the fault of the professor rather than the student.

On the other hand, I am not so pessimistic about the abilities of the "digital natives." Different generations have different ways of knowing — different configurations of multiple intelligences. Pick your era and your subject: How many of us know anything about farming anymore or how to read the changing of the seasons? How many of us know how to repair an automobile or make a cake from scratch?

Of course, we lament that the skills we have acquired at great pains can become lost to the next generation, but we can hardly reverse all of it. And it may be that the young are better adapted to what is coming than we are.

-Thomas H. Benton (Excerpt: "An Academic in America: On Stupidity," The Chronicle of Higher Education, 8.1.08. Image:"Fahrenheit 451" (based on the novel by Ray Bradbury) directed by Francois Truffaut, 1966).